Marketing Libero

I am interested in how the proliferation of personal data and the multiplication of touch-points are changing the rules of marketing.

Home

December 04, 2009

Being creative with data - IPA event

Link to a recent IPA event I helped to organise. Thanks again to all those who participated.

Dec 4, 2009 11:25:46 AM | Data & CRM, Events
  • Comment 0
  • Reblog It 0

The comments to this entry are closed.

NEXT POST
Do You Get Value from Sharing Your Data Clearly this is a rhetorical question. One of the constant themes that interests me is the value consumers receive in exchange for providing their personal information to large brands. A few companies aside, evidence would suggest that the value exchange...
PREVIOUS POST
Evidence Based Marketing One of the trends I like to follow is how marketing is changing as a profession. The rise of digital with its clear measurability and the recessionary climate has dragged everyone's attention back to accountability. I believe we are seeing...

Matt Harris

1 Following
0 Followers
The TypePad Team

Search

My Other Accounts

  • Facebook Facebook | 1102389227
  • Twitter Twitter | mpwharris

Recent Comments

  • elsewyoung
    elsewyoung: useful things.http://www.mrwristwatches.com/wa... | more »
    On The Loyalty Paradox
  • elsewyoung
    elsewyoung: good sharing.http://www.topwatches4men.com/wat... | more »
    On Don't be fooled no one knows anything...
  • elsewyoung
    elsewyoung: great article.http://goodbagslook.com/handbags... | more »
    On Free Phone
  • Subscribe to this blog's feed
  • Powered by TypePad